J L Beverage Marketing

A Marketing and Brand Management Company in the mid- Atlantic

4435062354

Jenniferhein@jlbeveragemarketing.com

Grow your business in the Mid - Atlantic region!

J L Beverage Marketing is a full service marketing and brand management company serving the Mid - Atlantic region. We facilitate marketing and sales with a focus on building brand equity and long term growth..

Our task is to function as a liaison between the vintner/producer, distributor and retail trade bringing added value to our suppliers market strategies and complementing the work of the local distributors.

We work to increase supplier and distributor satisfaction by maintaining and improving performance in distributor management, training and market sales.

J L offers the abililty to negotiate wholesale distribution agreements, pricing, planning, programming and incentive strategies and market work - both with and without distributor reps.

We strive to maintain a regular and consistent presence in front of distributor sales force.

J L also works independently in the market with independent on premise, off premise and chains.

Jennifer Hein

Owner Jennifer Hein is a beverage alcohol sales and marketing veteran with over 25 years experience in the mid- Atlantic region. With extensive knowledge and excitement about launching and growing brands, Jennifer and her team have the expertise to create the market presence you want for your brands!

Beginning her career at the Kronheim Company specializing in fine wine, she moved on to become a top 25 retailer in Maryland and then served as Director of Fine Wines and Luxury Spirits for the FP Winner Company and Director of Supplier Relations with Southern/ Glazer's Wine & Spirits. 

She has a proven track record of sales and brand growth delivering increased market share.

Jennifer brings her extensive experience creating and implementing brand strategies and plan to all distributor planning meetings.

She also has strong interpersonal skills and market knowledgewith long term working relationships with key accounts.

Meggan Robinson

Meggan Robinson brings two decades of fine wine, spirits, and craft beer experience to J L Beverage Marketing.

A creative, dynamic product evangelist, she demonstrates a proven ability to grow brands organically.

With experience at the retail, wholesale, and supplier levels, Meggan is a powerful asset for brands seeking dramatic growth and substantial market presence.

Joanne Wigod

Joanne Wigod is an accomplished industry veteran with decades’ experience as a supplier regional sales manager and division sales manager.  Joanne has managed alcohol sales, pricing, programming and budgeting in all channels and in markets from Maine through South Carolina and as far west as Michigan.  She began her career as a Maryland distributor wine specialist and distributor administrator.  She received her BA from the University of Rochester and attended the University of Pittsburgh School of Law. 

• James Glendinning

•James Glendinning has almost three decades of experience in the wine and spirits business and has worked in multiple states as a Supplier, Retailer and Wholesaler. He brings extraordinary passion and drive to the company and has strong market relationships with key accounts and National Chains.

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